![]() ![]() Comparing the growth rate to pre-pandemic levels at 2019 shows a growth rate of 19%. ![]() Compared to 2020, the energy sector in 2021 has witnessed a 79% growth rate 5. The energy sector witnessed the most growth. These are sectors you can look into to determine where to focus your digital exports. There are a couple of sectors that experienced growth during and after the pandemic. The services sector was badly hit, especially the transportation and hospitality industry. The pandemic had impacts on different sectors of global trade. Opportunities in digital export during the pandemic If you’re new to this, then by reading on, you’ll get exposure to the right ideas to guide your exploration of digital exports. If you’re already implementing digital marketing, then read on to get more insights on the trends to note in 2022. All this goes to show that ignoring digital marketing for your export business is essentially shooting yourself in the foot. About 98% of sales reps are able to meet and exceed their sales target by making use of social media 4. To get your share of this, you need to pay attention to Search Engine Optimization (SEO), which is a subset of digital marketing.Īnother aspect of digital marketing that is important is Social Media. As such, it is something you shouldn’t ignore if you want to make sales on the internet.Ībout 93% of all interactions on the internet take place through search engines 3. Digital marketing is an essential cog in the wheel of global trade.
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